Generating 3x More Return from Influencer Marketing with Better Packaging
You pay an influencer $2,000 for a post. They take a quick photo, mention your product, and move on. You get decent reach but mediocre engagement. Now picture this: the…
Packaging
How to Turn Packaging Into a Revenue Driver (Not Just Another Cost)
Most marketing teams treat packaging as someone else’s problem. You hand off specs to operations, they negotiate with suppliers, and you move on to campaigns that feel more exciting. But…